Alli Jordan, President of LibertyFi, is the Outsourced Director of Platform and Advisory Services for Uniting Wealth Partners. She and her team play a key role in supporting advisors by optimizing platform solutions, streamlining operations, and managing service escalations. With over a decade of experience in financial services, Alli specializes in helping advisors enhance efficiency through technology.
Before LibertyFi, Alli was a Business Consultant for the wealth management division at Sterne Agee and Leach, Inc. She worked closely with financial advisors to improve their business operations and served as the Principal Envestnet Administrator and Relationship Manager, overseeing platform conversions and support for RIAs and IARs.